Bang & Olufsen is a luxury audio brand founded in 1925 in Struer, Denmark, by Peter Bang and Svend Olufsen, whose devotion and vision remain the foundation for the company. Every Bang & Olufsen product today is characterized by an unique combination of beautiful sound, timeless design, and unrivaled craftsmanship. All Bang & Olufsen products are based on original and powerful conceptual ideas derived from the synthesis of technology and design. We create one-of-a-kind products that provide all of the benefits of superior functionality while avoiding unnecessary features and gadgets. The Bang & Olufsen store in Indonesia is owned by PT Sarana Elektrindo Utama, which was established in July 2001. We have also established a Bang & Olufsen Service Centre in order to constantly strive to exceed your service expectations.